Introduction to Pharma in the Nordics

From unmet medical need to successful launch on the market

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4 - 5 Sep 2024

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On location

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13,500 DKK ex VAT

(app. 1,815 EUR ex VAT)



In a nutshell, this two day course provides you with the competences that are necessary if you wish to start a successful career in the pharmaceutical industry - or if your job requires you to collaborate with the pharmaceutical industry in the Nordic countries.

The most important parameters for success as an employee in the pharmaceutical industry are:

  • the ability to work in a team,
  • understanding of your company’s internal departments and their value creation,
  • in-depth knowledge of the environment in which pharmaceutical companies operate.

This course provides you with a basic understanding of the entire value chain of the pharmaceutical industry in the Nordic region. You learn how ideas for new pharmaceutical products emerge, how they are developed and tested, and how companies obtain market access for their products. In addition, you learn how pharmaceutical companies price their products and what strategies are used for optimising marketing and sales.

Importantly, you also learn how to collaborate with the pharmaceutical industry’s stakeholders such as HCPs, patient associations, politicians and authorities (payers) in a compliant way in the Nordic region.

Other course participants say:

"The course is very well organised, and the speakers are competent and humble. The constructive course atmosphere promoted asking questions and interacting with speakers and other course participants. I learned a lot these two days, and I will recommend the course within my network."

Elisabetta Ferretti, Associate Professor, Copenhagen University

"A good overview of the most vital areas in a product's lifecycle. The course gave me a better understanding of the areas I am not in immediate contact with."

Julie B. Nielsen, Clinical Solutions Manager

"Well-planned and condensed course for people to gain an understanding of the pharma industry and its whole value chain."

Paulina Suchta, Content & Channel Specialist, Pfizer Denmark


Do you need help choosing the right course? 

We are ready to help you at +45 39 27 60 60 or 

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  • Research and Clinical Development
  • Pharmacovigilance
  • Regulatory Affairs
  • Market Access and Medical Affairs
  • Marketing Compliance and sales
  • Digital Marketing, External Affairs, and omnichannel
  • Challenges and opportunities for pharma

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Course leader & lecturers

  • Kirsten Harting
    Course leader
    Medical Doctor and Executive MBA

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Is this course for you?

This course is right for you if you want an understanding of how a modern pharma company operates and creates value in the Nordic region – from idea to market. You may be new in the pharma industry/biotech or have a role collaborating with pharmaceutical companies in the Nordics. Also, you may work at Nordic authorities interacting with pharma.

What you will learn

  1. The whole pharma value chain: from an idea is conceived in research to a successful product launch in the Nordics.
  2. Working with key external stakeholders e.g. when obtaining market access.
  3. The essential marketing and sales compliance rules and guidelines in the Nordics.
  4. How and when to engage doctors, nurses, Health Care Professionals, patients, and payers in a compliant way.
  5. The current challenges and future opportunities for pharma.

What your company will get

  1. An employee who has valuable knowledge about how to develop and launch new medicine.
  2. An employee who has a thorough understanding of how to interact with internal and external stakeholders, e.g. when setting the right price.
  3. An employee who understands how affiliates and headquarter functions collaborate.
  4. An employee who understands ethical and compliant behavior in marketing and when interacting with healthcare. professionals, payers, and patients.
  5. An employee who understands the medical and safety aspects of medicine.
  6. An employee who has knowledge about how to interact with authorities regarding medicine approval.

Course calendar

Starting 4 Sep 2024
4 Sep 2024 9:00-16:00
Day 1
  • Light breakfast and network
  • Research & Non-clinical Development
  • Clinical Development 
  • Pharmacovigilance
  • Regulatory Affairs
  • From R&D to production
  • Digital marketing
  • Quiz and wrap up
5 Sep 2024 9:00-16:00
Day 2
  • Light breakfast and network
  • Market Access in the Nordics
  • Sales
  • Medical affairs
  • Marketing Compliance in the Nordics
  • Public affairs
  • Challenges and opportunities for pharma
  • Quiz - What have we learned
  • Questions
Practical information


Registration deadline
21 Aug 2024
Lersø Parkallé 101
2100 København Ø
4 - 5 Sep
Sometimes things change. This is the expected programme.

Course information


Prior to the course you will get access to mandatory and optional readings via your personal Atrium log-in.

Please familiarise yourself with the mandatory readings before starting the course.


There are no prerequisites for this course, but we recommend that you have a Bachelor’s degree or similar as a minimum.


There is no examination for this course.

This course is a part of a diploma

Pharma Consultant Diploma

Design a medical training programme that fits your professional interests. Relevant if you work with or advice on drugs, maybe as a professional in sales and marketing, market access or public affairs in the pharma industry

Read more

Course leader

Kirsten Harting
Medical Doctor and Executive MBA

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Want to know more or need help?

Contact Client Manager Birger Flinthagen at +45 39 15 09 06

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