Summary

In a nutshell, this course provides you with the competences that are necessary if you wish to start a successful career in the pharmaceutical industry - or if your job requires you to collaborate with the pharmaceutical industry in the Nordic countries.

The most important parameters for success as an employee in the pharmaceutical industry are:

• the ability to work in a team,
• understanding of your company’s internal departments and their value creation,
• in-depth knowledge of the environment in which pharmaceutical companies operate.

This course provides you with a basic understanding of the entire value chain of the pharmaceutical industry in the Nordic region. You learn how ideas for new pharmaceutical products emerge, how they are developed and tested, and how companies obtain market access for their products. In addition, you learn how pharmaceutical companies price their products and what strategies are used for optimising marketing and sales.

Importantly, you also learn how to collaborate with the pharmaceutical industry’s stakeholders such as HCPs, patient associations, politicians and authorities (payers) in a compliant way in the Nordic region.

Other course participants say:

"The course is very well organised, and the speakers are competent and humble. The constructive course atmosphere promoted asking questions and interacting with speakers and other course participants. I learned a lot these two days, and I will recommend the course within my network."

Elisabetta Ferretti, Associate Professor, Copenhagen University

Keywords

• Research and Clinical Development
• Pharmacovigilance
• Regulatory Affairs
• Market Access and Medical Affairs
• Marketing Compliance and sales
• Digital Marketing, External Affairs, and omnichannel
• Challenges and opportunities for pharma