Sales Intelligence

Learn about the key theories used for analyzing markets and how to use market data

  • 24. Apr 2019
  • 24. Sep 2019

2 days course

Danish

12.000,- DKK ex VAT
(app. 1.613,- EUR ex VAT)

Summary

In this course, you will work with key theories on segmentation and targeting. You will gain an understanding of what Real World Data and Real World Evidence can be used for, and you will learn about market analysis and how analyses can be used to evaluate sales opportunities.
 

Keywords

Segmentation and targeting
Real World Data
Real World Evidence
Market analysis

What you will learn

  1. The fundamental generic theories used to create an overview of a market and how to build a sales strategy
  2. Insight into the use of Real World Data and market analysis
  3. Understanding of how to use market data to create strategic insights
  4. Knowledge of the Danish Healthcare system’s main actors and how decisions on the use of drugs are made

What your company will get

  1. An employee who understands how to create an overview of the market he/she has been assigned to on a theoretical level
  2. An employee who possesses the latest knowledge on Real World Data and Real World Evidence and is able to use these two concepts
  3. An employee with an overview of stakeholders in the Danish pharmaceutical market and who is aware of some of the methods used in Denmark to determine which drugs to use

Available start dates
All course dates: 24. apr 2019, 25. apr 2019
All course dates: 24. sep 2019, 25. sep 2019

When registering, you can choose the dates that suit you.

Registration quick facts

You can pay by credit card or by invoice. We charge the amount shortly after you register. If you cancel your registration more than 30 days prior to the course, you will receive a full refund. Read our cancellation policy.

Yes, if you experience any technical problems, please call us at + 45 39 27 60 60, or send us an email at contact@atriumcph.com

If you cancel your registration more than 30 days prior to the course, you will receive a full refund. If you get sick on the day of the course, you can hand over your seat to a colleague. To hand over your seat, please contact us at +45 39 27 60 60. Read our cancellation policy.

WANT TO KNOW MORE ABOUT THIS COURSE?

Contact Programme Director Cecilie Betzer at +45 39 15 09 08

Send an email

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