Cross-Functional Market Access

Learn how medical, economy and communication et al. all contribute towards a successful market access strategy

  • 14. May 2019

2 days course

Danish

12.000,- DKK ex VAT
(app. 1.613,- EUR ex VAT)

PLEASE NOTE: THIS COURSE IS IN DANISH 

SUMMARY

Market access requires involvement from stakeholders throughout the organization who all contribute with distinct areas of expertise: medical, economic and health economic experts as well as marketing, sales and communication professionals.

This course is relevant for anyone involved in the planning or execution of the market access strategy in the Danish market. You will learn which data and analyses are required and recommended for both health care professional and economic evaluation processes. You will be introduced to different pricing and negotiation options. You will learn what the different departments must deliver to ensure a successful process, how you can contribute to the execution of the strategy and what to expect from your colleagues from other departments.

Finally, you will test your knowledge by creating a market access strategy and reflect on how to coordinate and align the internal stakeholders across different functions.

KEYWORDS

Danish market access
Medical and health economic data and analyses
Pricing and negotiation
Internal stakeholder collaboration

WHAT YOU WILL LEARN  

  1. You will understand basic health economic terms and know how the Danish Medicines Council and Amgros work and what they expect from your company
  2. What the different departments must deliver to ensure a successful process
  3. How you can contribute to the execution of the strategy and what you can expect from your colleagues
  4. How to plan and execute a market access strategy for the Danish market

    WHAT YOUR COMPANY WILL GET  

    1. An employee who knows how to plan and execute a market access strategy for the Danish market
    2. An employee who can lead the collaboration of different departments involved in the market access strategy
    3. An employee who knows how to contribute to the execution of the market access strategy in the Danish market
    Available start dates
    All course dates: 14. May 2019, 15. May 2019

    Registration quick facts

    You can pay by credit card or by invoice. We charge the amount shortly after you register. If you cancel your registration more than 30 days prior to the course, you will receive a full refund. Read our cancellation policy.

    Yes, if you experience any technical problems, please call us at + 45 39 27 60 60, or send us an email at contact@atriumcph.com

    If you cancel your registration more than 30 days prior to the course, you will receive a full refund. If you get sick on the day of the course, you can hand over your seat to a colleague. To hand over your seat, please contact us at +45 39 27 60 60. Read our cancellation policy.

    WANT TO KNOW MORE ABOUT THIS COURSE?

    Contact Client Manager Birger Flinthagen at +45 39 15 09 06

    Send an email

     

     

     

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